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Casablanca Patrimoine Launches Think Tank for Cultural Heritage

Together with Radius, Casablanca Patrimoine is launching “Blanche & Plurielle,” think tank to safeguard and promote Casablanca’s rich cultural heritage.

14 Mar 2019

Rabat – An organization dedicated to Casablanca’s heritage, Casablanca Patrimoine, has launched its first think tank, “Blanche & Plurielle,” to enhance and promote local Casablanca cultural heritage.

Created in 2018 in partnership with Radius, the think tank’s ambition is to safeguard and boost cultural heritage in the region of Casablanca-Settat.

The initiative is “part of the spirit and the dynamics” initiated by King Mohammed VI for promoting the cultural capital of Morocco.

“The primary objective of the initiative is to boost the program with the aim of upgrading and promoting material and immaterial culture, the landscape of Casablanca-Settat region, and the rich and profound history and heritage of the metropolis,” said Ahmed Toufik Naciri, chief executive of Casablanca Patrimoine.

Naciri, a former secretary of the Casablanca-Settat region, added that there is much potential in Casablanca’s cultural heritage. “We are willing to create synergies between different actors in the region and also to maintain a coherence in our endeavor.”

Blanche and Plurielle says it will be a place for reflection.

To meet this end, the think tank will conclude partnerships with the stakeholders of the Casablanca-Settat region.

Naciri stated that “the initial study is a way to better determine the expectations of different institutions in Casablanca as well as pinpoint the areas of convergence.”

Casablanca Patrimoine will present the outcomes of the study at a seminar in June in Casablanca and hold debates and discussions with all parties involved.

Casablanca Patrimoine says it grew out of a desire to highlight the city’s diversity and rich cultural legacy as an economic, cultural, and artistic hub with unique architectural history.

In a speech to ambassadors in April 2014, King Mohammed VI stressed the importance of cultural diplomacy.

“Cultural diplomacy should be encouraged,” the King stated, “as well as the organization of more artistic activities and exhibitions to promote the genuine Moroccan cultural heritage at the international level along with its authentic, rich, plural and unified identity.”


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